Over the past few years, Spark New Zealand has tackled the challenge of creating a strong data foundation by moving all of its data warehouses into Snowflake to create a centralised data platform. Now, explains Pritha Chattopadhyay, Domain Chapter Lead at Spark, this telecommunications leader and digital services provider is diving into artificial intelligence with the help of Snowflake Cortex AI. Tune in to learn about the benefits it provides.

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